It always irritates me when I see feedback that doesn’t really pertain to the quality of the product they are reviewing or the service they received, like, “I love these earrings. Great quality. However, these earrings are smaller than I would have liked, but they are true to size”. And then mark 3 stars out of 5 because the earrings were smaller than they would have liked, even though they knew the exact size before they purchased them. That’s really not the fault of the product, and I don’t think that they should mark a product down for something like that. If they didn’t like them that small, they should have paid attention, and purchased the larger size. There was nothing wrong with the product itself, as they noted.
PS. I bought a pair of earrings from Blue Nile. I like them.
So true, also trying to get your customers to leave ratings at all is tough. I know merhants really appreciate the feedback.